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Marketing
Keywords:
prices
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5
Stanford GSB Faculty Publications
Publication Type
5
Articles
GSB Authors
2
Baba Shiv
1
Monic Sun
1
Sridhar Narayanan
1
Stephan Seiler
Publication
2
Journal of Marketing Research
2
Quantitative Marketing and Economics
1
Pacific Economic Review
Keywords
2
advertising
2
consumer behavior
2
psychology
1
C61
1
D12
1
D83
1
L81
1
causal effects
1
cigars
1
complementarities
1
computer software industry
1
consumer preferences
1
consumer psychology
1
decision making
1
developing countries
1
digital goods
1
dynamic demand estimation
1
economic efficiency
1
elasticity (economics)
1
expectation (psychology)
1
field experiments
1
field research
1
functional magnetic resonance imaging
1
groceries structural frame models
1
imperfect information
1
inventory shortages
1
multiproduct firms
1
payment
1
physicians
1
prefrontal cortex
1
price
1
product attributes
1
product information management
1
public health
1
purchase decisions
1
retail store management
1
sales promotion
1
search costs
1
shopping
1
stockpiling
1
storable goods
1
subscription goods
1
valuation
1
value
1
welfare economics
1
willingness to pay
1
wine sales & prices
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