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4
Stanford GSB Faculty Publications
Publication Type
3
Articles
1
Working Papers
GSB Authors
1
Itamar Simonson
1
Jonathan Levav
1
Michael Hannan
1
Michal Kosinski
1
Zakary Tormala
Academic Area
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Marketing
2
Organizational Behavior
Publication
1
Journal of Marketing Research
1
Journal of Personality and Social Psychology
1
Psychological Science
Keywords
1
BERT
1
GPT
1
asymmetric dominance
1
attitude change
1
attitudes
1
attraction effect
1
aversion
1
behavior
1
categories
1
chatGPT
1
close relationships
1
compromise effect
1
concepts
1
consensus
1
consumer preferences
1
consumer psychology
1
context effects (psychology)
1
deep learning
1
extremeness aversion
1
group persuasion
1
influence tactics
1
metaanalysis
1
personality assessment
1
persuasion
1
reference groups
1
reference-group effect
1
similarity (psychology)
1
social dominance
1
social network
1
social networks
1
typicality
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