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OnStar: Connecting To Customers Through Telematics
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PDF - GSB Authors: Hau Lee | Barchi Gillai | Seungjin Whang
- Date: 2004-10-13
- Subject: Service Value Chains | Technological Innovations
- Publication Type: Cases
General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration
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PDF - GSB Authors: Hau Lee | Barchi Gillai
- Date: 2003-03-04
- Subject: Service Value Chains | Technological Innovations
- Publication Type: Cases
Adaptec Inc.: Cross-Enterprise Integration
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PDF - GSB Authors: Hau Lee | Barchi Gillai
- Date: 1999-02-13
- Subject: Electronic Commerce | Supply Chain Management | Technological Innovations
- Publication Type: Cases