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![Miniature of Estimating Search Benefits from Path-Tracking Data: Measurement and Determinants](https://gsbpreserve.stanford.edu/templates/gsb/assets/img/offSitePublicationImage.jpg)
Estimating Search Benefits from Path-Tracking Data: Measurement and Determinants
- GSB Authors: Stephan Seiler
- Date: 2017-05-02
- Publication Type: Articles
- Publication: Marketing Science
![Miniature of Optimization in Online Content Recommendation Services: Beyond Click-Through Rates](https://gsbpreserve.stanford.edu/templates/gsb/assets/img/offSitePublicationImage.jpg)
Optimization in Online Content Recommendation Services: Beyond Click-Through Rates
- GSB Authors: Yonatan Gur
- Date: 2015-09-23
- Publication Type: Articles
- Publication: Manufacturing & Service Operations Management