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Comparison Selection: An Approach to the Study of Consumer Judgment and Choice
- GSB Authors: Itamar Simonson
- Date: 2012-10-12
- Publication Type: Articles
- Publication: Journal of Consumer Psychology

Bayesian Estimation of Discrete Games of Complete Information
- GSB Authors: Sridhar Narayanan
- Date: 2012-10-10
- Publication Type: Articles
- Publication: Quantitative Marketing and Economics

An Empirical Analysis of Individual Level Casino Gambling Behavior
- GSB Authors: Sridhar Narayanan
- Date: 2011-08-17
- Publication Type: Articles
- Publication: Quantitative Marketing and Economics