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Showing 1 - 6 of 6 Records

Miniature of Tailored Cheap Talk: The Effects of Privacy Policy on Ad Content and Market Outcomes

Tailored Cheap Talk: The Effects of Privacy Policy on Ad Content and Market Outcomes

GSB Authors: Pedro Gardete
Date: 2018-10-18
Publication Type: Articles
Publication: Marketing Science

Miniature of Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications

Dynamic Effects of Price Promotions: Field Evidence, Consumer Search, and Supply-Side Implications

GSB Authors: Pedro Gardete
Date: 2018-10-04
Publication Type: Articles
Publication: Quantitative Marketing and Economics

Miniature of Television Ad-Skipping, Consumption Complementarities and the Consumer Demand for Advertising

Television Ad-Skipping, Consumption Complementarities and the Consumer Demand for Advertising

GSB Authors: Harikesh Nair | Pedro Gardete
Date: 2017-10-03
Publication Type: Articles
Publication: Quantitative Marketing and Economics

Miniature of Competing Under Asymmetric Information: The Case of Dynamic Random Access Memory Manufacturing

Competing Under Asymmetric Information: The Case of Dynamic Random Access Memory Manufacturing

GSB Authors: Pedro Gardete
Date: 2016-02-03
Publication Type: Articles
Publication: Management Science

Miniature of Social Effects in the In-Flight Marketplace: Characterization and Managerial Implications

Social Effects in the In-Flight Marketplace: Characterization and Managerial Implications

GSB Authors: Pedro Gardete
Date: 2015-06-01
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Cheap-Talk Advertising and Misrepresentation in Vertically Differentiated Markets

Cheap-Talk Advertising and Misrepresentation in Vertically Differentiated Markets

GSB Authors: Pedro Gardete
Date: 2013-03-21
Publication Type: Articles
Publication: Marketing Science