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Miniature of Social Effects in the In-Flight Marketplace: Characterization and Managerial Implications
Social Effects in the In-Flight Marketplace: Characterization and Managerial Implications
  • GSB Authors: Pedro Gardete
  • Date: 2015-06-01
  • Publication Type: Articles
  • Publication: Journal of Marketing Research
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GSB Authors: Pedro Gardete   Keywords: real-time targeting   Remove all  

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