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Miniature of The 5s's of Consumer Health: A Framework and Curation of Jcr Articles on Health and Medical Decision-Making

The 5s's of Consumer Health: A Framework and Curation of Jcr Articles on Health and Medical Decision-Making

GSB Authors: Szu-chi Huang
Date: 2022-10-25
Publication Type: Articles
Publication: Journal of Consumer Research

Miniature of Portraying Humans as Machines to Promote Health: Unintended Risks, Mechanisms, and Solutions

Portraying Humans as Machines to Promote Health: Unintended Risks, Mechanisms, and Solutions

GSB Authors: Szu-chi Huang
Date: 2020-11-03
Publication Type: Articles
Publication: Journal of Marketing

Miniature of Using Price Promotions to Drive Children's Healthy Choices in a Developing Economy

Using Price Promotions to Drive Children's Healthy Choices in a Developing Economy

GSB Authors: Szu-chi Huang
Date: 2024-02-22
Publication Type: Articles
Publication: Journal of Marketing Research