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Pennies for Your Thoughts: Costly Product Consideration and Purchase Quantity Thresholds
- GSB Authors: Bart Bronnenberg
- Date: 2018-11-06
- Publication Type: Articles
- Publication: Marketing Science

Optimal Search for Product Information
- GSB Authors: Monic Sun
- Date: 2012-06-05
- Publication Type: Articles
- Publication: Management Science

Implications of Hyperbolic Discounting for Optimal Pricing and Scheduling of Unpleasant Services That Generate Future Benefits
- GSB Authors: Erica Plambeck
- Date: 2013-03-18
- Publication Type: Articles
- Publication: Management Science