Collections
Gallery
Gallery

List View

Showing 1 - 1 of 1 Records

Title (A-Z) Title (Z-A) Date (Ascending) Date (Descending)
25 50 100
Miniature of What Marketers Misunderstand About Online Reviews
What Marketers Misunderstand About Online Reviews
  • GSB Authors: Itamar Simonson
  • Date: 2014-01-01
  • Publication Type: Articles
  • Publication: Harvard Business Review
Active filters
Keywords: consumers' reviews   Keywords: target marketing   Remove all  

1 Articles

1 Marketing