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Showing 1 - 7 of 7 Records

Miniature of Financial Reporting and Consumer Behavior

Financial Reporting and Consumer Behavior

GSB Authors: Suzie Noh
Date: 2025-01-01
Publication Type: Articles
Publication: The Accounting Review

Miniature of Media Consolidation

Media Consolidation

GSB Authors: Gregory Martin
Date: 2024-09-24
Publication Type: Working Papers

Miniature of Bonnier News Group in 2023:sustaining Profitable Digital Growth

Bonnier News Group in 2023:sustaining Profitable Digital Growth

GSB Authors: Robert Burgelman
Date: 2023-11-05
Publication Type: Cases

Miniature of Ahlan Simsim: Supporting the Well-Being of Children in Crisis and Conflict

Ahlan Simsim: Supporting the Well-Being of Children in Crisis and Conflict

GSB Authors: Gloria Lee
Date: 2023-09-28
Publication Type: Cases

Miniature of Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search

Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search

GSB Authors: Navdeep Sahni | Harikesh Nair
Date: 2019-07-08
Publication Type: Articles
Publication: Marketing Science

Miniature of Capital Market Effects of Media Synthesis and Dissemination: Evidence from Robo-Journalism

Capital Market Effects of Media Synthesis and Dissemination: Evidence from Robo-Journalism

GSB Authors: Elizabeth Blankespoor
Date: 2017-10-02
Publication Type: Articles
Publication: Review of Accounting Studies

Miniature of The Impact of Consumer Multi-Homing on Advertising Markets and Media Competition

The Impact of Consumer Multi-Homing on Advertising Markets and Media Competition

GSB Authors: Susan Athey
Date: 2016-12-16
Publication Type: Articles
Publication: Management Science