List View
Showing 1 - 16 of 16 Records
The Effect of Auditory and Visual Recommendations on Choice
- GSB Authors: Jonathan Levav
- Date: 2022-10-25
- Publication Type: Articles
- Publication: Psychological Science
Persuasion, Interrupted: The Effect of Momentary Interruptions on Message Processing and Persuasion
- GSB Authors: Zakary Tormala
- Date: 2015-05-28
- Publication Type: Articles
- Publication: Journal of Consumer Research
The Preference for Potential
- GSB Authors: Zakary Tormala
- Date: 2012-10-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology
Belief in the Immutability of Attitudes Both Increases and Decreases Advocacy
- GSB Authors: S. Wheeler
- Date: 2016-10-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology
Perspective Taking and Self-Persuasion: Why "Putting Yourself in Their Shoes" Reduces Openness to Attitude Change
- GSB Authors: Zakary Tormala
- Date: 2019-01-29
- Publication Type: Articles
- Publication: Psychological Science
Psychological Targeting as an Effective Approach to Digital Mass Persuasion
- GSB Authors: Michal Kosinski
- Date: 2017-11-13
- Publication Type: Articles
- Publication: Proceedings of the National Academy of Sciences
Inviting Questions
- GSB Authors: Uzma Khan | Zakary Tormala
- Date: 2011-09-03
- Publication Type: Articles
- Publication: Journal of Consumer Psychology
The Allure of Consensus: People (Over)seek Consensus in Selecting Group Persuasion Strategies
- GSB Authors: Zakary Tormala
- Date: 2024-02-15
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology
The Curvilinear Relationship Between Attitude Certainty and Attitudinal Advocacy
- GSB Authors: Zakary Tormala
- Date: 2016-11-12
- Publication Type: Articles
- Publication: Personality and Social Psychology Bulletin
Tailored Cheap Talk: The Effects of Privacy Policy on Ad Content and Market Outcomes
- GSB Authors: Pedro Gardete
- Date: 2018-10-18
- Publication Type: Articles
- Publication: Marketing Science
The Dynamics of Concealment
- GSB Authors: Ivan Marinovic
- Date: 2021-11-26
- Publication Type: Articles
- Publication: Journal of Financial Economics
On the Pursuit of Desired Attitudes: Wanting a Different Attitude Affects Information Processing and Behavior
- GSB Authors: S. Wheeler
- Date: 2017-01-23
- Publication Type: Articles
- Publication: Journal of Experimental Social Psychology
Undermining Your Case to Enhance Your Impact: A Framework for Understanding the Effects of Acts of Receptiveness in Persuasion
- GSB Authors: Zakary Tormala
- Date: 2021-04-03
- Publication Type: Articles
- Publication: Personality and Social Psychology Review
Belief in the Utility of Cross-Partisan Empathy Reduces Partisan Animosity and Facilitates Political Persuasion
- GSB Authors: Robb Willer
- Date: 2022-08-30
- Publication Type: Articles
- Publication: Psychological Science
Ideological Competition
- GSB Authors: Gregory Martin | Steven Callander
- Date: 2023-01-12
- Publication Type: Articles
- Publication: American Journal of Political Science
The Allure of Unknown Outcomes: Exploring the Role of Uncertainty in the Preference for Potential
- GSB Authors: Zakary Tormala
- Date: 2014-07-15
- Publication Type: Articles
- Publication: Journal of Experimental Social Psychology