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The Preference for Potential
- GSB Authors: Zakary Tormala
- Date: 2012-10-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology
Set-Asides and Subsidies in Auctions
- GSB Authors: Susan Athey | Jonathan Levin
- Date: 2013-02-01
- Publication Type: Articles
- Publication: American Economic Journal: Microeconomics
Comparison Selection: An Approach to the Study of Consumer Judgment and Choice
- GSB Authors: Itamar Simonson
- Date: 2012-10-12
- Publication Type: Articles
- Publication: Journal of Consumer Psychology