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Deflecting the Trajectory and Changing the Narrative: How Sell-Affimiation Affects Academic Performance and Motivation Under Identity Threat
- GSB Authors: Geoffrey Cohen
- Date: 2013-02-11
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

The Jilting Effect: Antecedents, Mechanisms, and Consequences for Preference
- GSB Authors: Baba Shiv
- Date: 2017-10-01
- Publication Type: Articles
- Publication: Journal of Marketing Research

The Mechanics of Social Capital and Academic Performance in an Indian College
- GSB Authors: Sharique Hasan
- Date: 2013-10-25
- Publication Type: Articles
- Publication: American Sociological Review

The Psychology of Change: Self-Affirmation and Social Psychological Intervention
- GSB Authors: Geoffrey Cohen
- Date: 2014-01-03
- Publication Type: Articles
- Publication: Annual Review of Psychology

Power, Moral Clarity, and Punishment in the Workplace
- GSB Authors: Francis Flynn
- Date: 2012-07-24
- Publication Type: Articles
- Publication: Academy of Management Journal

How Winning Changes Motivation in Multiphase Competitions
- GSB Authors: Szu-chi Huang
- Date: 2017-04-24
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

Cost Conscious? The Neural and Behavioral Impact of Price Primacy on Decision Making
- GSB Authors: Baba Shiv
- Date: 2019-03-01
- Publication Type: Articles
- Publication: Journal of Marketing Research

The Preference for Potential
- GSB Authors: Zakary Tormala
- Date: 2012-10-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

We Are Not the Same as You and I: Causal Effects of Minor Language Variations on Consumers' Attitudes Toward Brands
- GSB Authors: S. Wheeler
- Date: 2012-03-09
- Publication Type: Articles
- Publication: Journal of Consumer Research

When Does Money Make Money More Important? Survey and Experimental Evidence
- GSB Authors: Jeffrey Pfeffer
- Date: 2013-10-01
- Publication Type: Articles
- Publication: Industrial and Labor Relations Review

Clarifying the Link Between Job Satisfaction and Absenteeism: The Role of Guilt Proneness
- GSB Authors: Francis Flynn
- Date: 2017-03-09
- Publication Type: Articles
- Publication: Journal of Applied Psychology

Eternal Quest for the Best: Sequential (Vs. Simultaneous) Option Presentation Undermines Choice Commitment
- GSB Authors: Baba Shiv
- Date: 2012-10-30
- Publication Type: Articles
- Publication: Journal of Consumer Research

It's the Conventional Thought That Counts: How Third-Order Inference Produces Status Advantage
- GSB Authors: Shelley Correll
- Date: 2017-02-01
- Publication Type: Articles
- Publication: American Sociological Review

Money in the Bank: Feeling Powerful Increases Saving
- GSB Authors: Jennifer Aaker
- Date: 2014-05-30
- Publication Type: Articles
- Publication: Journal of Consumer Research

Deep Neural Networks Are More Accurate Than Humans at Detecting Sexual Orientation from Facial Images
- GSB Authors: Michal Kosinski
- Date: 2018-02-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

How Decisions Happen: Focal Points and Blind Spots in Interdependent Decision Making
- GSB Authors: Nir Halevy
- Date: 2014-03-01
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

Vices and Virtues of Misguided Replications: The Case of Asymmetric Dominance
- GSB Authors: Itamar Simonson
- Date: 2014-08-01
- Publication Type: Articles
- Publication: Journal of Marketing Research

Sexual Aggression When Power Is New: Effects of Acute High Power on Chronically Low-Power Individuals
- GSB Authors: Deborah Gruenfeld
- Date: 2016-07-11
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

Perceptions and Price: Evidence from Ceo Presentations at Ipo Roadshows
- GSB Authors: Elizabeth Blankespoor
- Date: 2017-01-23
- Publication Type: Articles
- Publication: Journal of Accounting Research

Prominence Versus Dominance: How Relationships Between Alternatives Drive Decision Strategy and Choice
- GSB Authors: Jonathan Levav
- Date: 2013-12-01
- Publication Type: Articles
- Publication: Journal of Marketing Research

We Built This Culture (So We Can Change It): Seven Principles for Intentional Culture Change
- GSB Authors: Jennifer Eberhardt
- Date: 2023-11-16
- Publication Type: Articles
- Publication: American Psychologist

The Goldilocks Contract: The Synergistic Benefits of Combining Structure and Autonomy for Persistence, Creativity, and Cooperation
- GSB Authors: Nir Halevy
- Date: 2017-04-27
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

The Positive Effect of Assortment Size on Purchase Likelihood: The Moderating Influence of Decision Order
- GSB Authors: Itamar Simonson
- Date: 2015-12-14
- Publication Type: Articles
- Publication: Journal of Consumer Psychology

Healthier Than Thou? "Practicing What You Preach" Backfires by Increasing Anticipated Devaluation
- GSB Authors: Benoît Monin
- Date: 2017-02-27
- Publication Type: Articles
- Publication: Journal of Personality and Social Psychology

Hierarchy, Leadership, and Construal Fit
- GSB Authors: Nir Halevy
- Date: 2014-09-01
- Publication Type: Articles
- Publication: Journal of Experimental Psychology: Applied