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Showing 1 - 13 of 13 Records

Miniature of Rational and Irrational Belief in the Hot Hand: Evidence from “Jeopardy!”

Rational and Irrational Belief in the Hot Hand: Evidence from “Jeopardy!”

GSB Authors: Sridhar Narayanan
Date: 2024-12-01
Publication Type: Working Papers

Miniature of Rational and Irrational Belief in the Hot Hand: Evidence from “Jeopardy!”

Rational and Irrational Belief in the Hot Hand: Evidence from “Jeopardy!”

GSB Authors: Sridhar Narayanan
Date: 2024-12-01
Publication Type: Working Papers

Miniature of Investigating Complementarities in Subscription Software Usage Using Advertising Experiments

Investigating Complementarities in Subscription Software Usage Using Advertising Experiments

GSB Authors: Sridhar Narayanan
Date: 2024-05-20
Publication Type: Articles
Publication: Quantitative Marketing and Economics

Miniature of Fintech Failure: Examining B2b and B2c Solutions for Two-Sided Platform Adoption

Fintech Failure: Examining B2b and B2c Solutions for Two-Sided Platform Adoption

GSB Authors: Sridhar Narayanan
Date: 2023-12-01
Publication Type: Working Papers

Miniature of Novelty in Content Creation: Experimental Results Using Image Recognition on a Large Social Network

Novelty in Content Creation: Experimental Results Using Image Recognition on a Large Social Network

GSB Authors: Sridhar Narayanan
Date: 2023-11-01
Publication Type: Working Papers

Miniature of Does Access to Human Coaches Lead to More Weight Loss Than with Ai Coaches Alone?

Does Access to Human Coaches Lead to More Weight Loss Than with Ai Coaches Alone?

GSB Authors: Sridhar Narayanan
Date: 2023-01-01
Publication Type: Working Papers

Miniature of Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

Modernizing Retailers in an Emerging Market: Investigating Externally Focused and Internally Focused Approaches

GSB Authors: Sridhar Narayanan
Date: 2021-10-23
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Inefficiencies in Digital Advertising Markets

Inefficiencies in Digital Advertising Markets

GSB Authors: Sridhar Narayanan
Date: 2020-04-22
Publication Type: Articles
Publication: Journal of Marketing

Miniature of An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing

An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing

GSB Authors: Navdeep Sahni | Sridhar Narayanan
Date: 2019-03-29
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Position Effects in Search Advertising and Their Moderators: A Regression Discontinuity Approach

Position Effects in Search Advertising and Their Moderators: A Regression Discontinuity Approach

GSB Authors: Sridhar Narayanan
Date: 2015-03-19
Publication Type: Articles
Publication: Marketing Science

Miniature of Estimating Causal Installed-Base Effects: A Bias-Correction Approach

Estimating Causal Installed-Base Effects: A Bias-Correction Approach

GSB Authors: Sridhar Narayanan | Harikesh Nair
Date: 2013-02-01
Publication Type: Articles
Publication: Journal of Marketing Research

Miniature of Bayesian Estimation of Discrete Games of Complete Information

Bayesian Estimation of Discrete Games of Complete Information

GSB Authors: Sridhar Narayanan
Date: 2012-10-10
Publication Type: Articles
Publication: Quantitative Marketing and Economics

Miniature of An Empirical Analysis of Individual Level Casino Gambling Behavior

An Empirical Analysis of Individual Level Casino Gambling Behavior

GSB Authors: Sridhar Narayanan
Date: 2011-08-17
Publication Type: Articles
Publication: Quantitative Marketing and Economics