Collections
Gallery
Gallery

List View

Showing 1 - 18 of 18 Records

Title (A-Z) Title (Z-A) Date (Ascending) Date (Descending)
25 50 100
Miniature of The Allure of Consensus: People (Over)seek Consensus in Selecting Group Persuasion Strategies
The Allure of Consensus: People (Over)seek Consensus in Selecting Group Persuasion Strategies
  • GSB Authors: Zakary Tormala
  • Date: 2024-02-15
  • Publication Type: Articles
  • Publication: Journal of Personality and Social Psychology
Miniature of The Attitude-Behavior Relationship Revisited
The Attitude-Behavior Relationship Revisited
  • GSB Authors: Zakary Tormala
  • Date: 2021-07-26
  • Publication Type: Articles
  • Publication: Psychological Science
Miniature of Undermining Your Case to Enhance Your Impact: A Framework for Understanding the Effects of Acts of Receptiveness in Persuasion
Undermining Your Case to Enhance Your Impact: A Framework for Understanding the Effects of Acts of Receptiveness in Persuasion
  • GSB Authors: Zakary Tormala
  • Date: 2021-04-03
  • Publication Type: Articles
  • Publication: Personality and Social Psychology Review
Miniature of Do I Support That It's Good or Oppose That It's Bad? The Effect of Support-Oppose Framing on Attitude Sharing
Do I Support That It's Good or Oppose That It's Bad? The Effect of Support-Oppose Framing on Attitude Sharing
  • GSB Authors: Zakary Tormala
  • Date: 2021-02-22
  • Publication Type: Articles
  • Publication: Journal of Personality and Social Psychology
Miniature of Misdirecting Persuasive Efforts During the Covid-19 Pandemic: The Targets People Choose May Not Be the Most Likely to Change
Misdirecting Persuasive Efforts During the Covid-19 Pandemic: The Targets People Choose May Not Be the Most Likely to Change
  • GSB Authors: Zakary Tormala
  • Date: 2020-12-02
  • Publication Type: Articles
  • Publication: Journal of the Association for Consumer Research
Miniature of Perspective Taking and Self-Persuasion: Why "Putting Yourself in Their Shoes" Reduces Openness to Attitude Change
Perspective Taking and Self-Persuasion: Why "Putting Yourself in Their Shoes" Reduces Openness to Attitude Change
  • GSB Authors: Zakary Tormala
  • Date: 2019-01-29
  • Publication Type: Articles
  • Publication: Psychological Science
Miniature of Valence Asymmetries in Attitude Ambivalence
Valence Asymmetries in Attitude Ambivalence
  • GSB Authors: Zakary Tormala
  • Date: 2017-04-01
  • Publication Type: Articles
  • Publication: Journal of Personality and Social Psychology
Miniature of The Curvilinear Relationship Between Attitude Certainty and Attitudinal Advocacy
The Curvilinear Relationship Between Attitude Certainty and Attitudinal Advocacy
  • GSB Authors: Zakary Tormala
  • Date: 2016-11-12
  • Publication Type: Articles
  • Publication: Personality and Social Psychology Bulletin
Miniature of Group Identification as a Means of Attitude Restoration
Group Identification as a Means of Attitude Restoration
  • GSB Authors: Zakary Tormala
  • Date: 2016-07-02
  • Publication Type: Articles
  • Publication: Journal of Experimental Social Psychology
Miniature of How Certainty Transforms Persuasion
How Certainty Transforms Persuasion
  • GSB Authors: Zakary Tormala
  • Date: 2015-09-01
  • Publication Type: Articles
  • Publication: Harvard Business Review
Miniature of Persuasion, Interrupted: The Effect of Momentary Interruptions on Message Processing and Persuasion
Persuasion, Interrupted: The Effect of Momentary Interruptions on Message Processing and Persuasion
  • GSB Authors: Zakary Tormala
  • Date: 2015-05-28
  • Publication Type: Articles
  • Publication: Journal of Consumer Research
Miniature of The Allure of Unknown Outcomes: Exploring the Role of Uncertainty in the Preference for Potential
The Allure of Unknown Outcomes: Exploring the Role of Uncertainty in the Preference for Potential
  • GSB Authors: Zakary Tormala
  • Date: 2014-07-15
  • Publication Type: Articles
  • Publication: Journal of Experimental Social Psychology
Miniature of Thought Calibration: How Thinking Just the Right Amount Increases One's Influence and Appeal
Thought Calibration: How Thinking Just the Right Amount Increases One's Influence and Appeal
  • GSB Authors: Zakary Tormala
  • Date: 2013-09-13
  • Publication Type: Articles
  • Publication: Social Psychological and Personality Science
Miniature of The Malleable Influence of Social Consensus on Attitude Certainty
The Malleable Influence of Social Consensus on Attitude Certainty
  • GSB Authors: Zakary Tormala
  • Date: 2013-07-15
  • Publication Type: Articles
  • Publication: Journal of Experimental Social Psychology
Miniature of Consumer Conviction and Commitment: An Appraisal-Based Framework for Attitude Certainty
Consumer Conviction and Commitment: An Appraisal-Based Framework for Attitude Certainty
  • GSB Authors: Zakary Tormala
  • Date: 2013-07-13
  • Publication Type: Articles
  • Publication: Journal of Consumer Psychology
Miniature of The Preference for Potential
The Preference for Potential
  • GSB Authors: Zakary Tormala
  • Date: 2012-10-01
  • Publication Type: Articles
  • Publication: Journal of Personality and Social Psychology
Miniature of Inviting Questions
Inviting Questions
  • GSB Authors: Uzma Khan | Zakary Tormala
  • Date: 2011-09-03
  • Publication Type: Articles
  • Publication: Journal of Consumer Psychology
Miniature of When Blemishing Leads to Blossoming: The Positive Effect of Negative Information
When Blemishing Leads to Blossoming: The Positive Effect of Negative Information
  • GSB Authors: Baba Shiv | Zakary Tormala
  • Date: 2011-05-13
  • Publication Type: Articles
  • Publication: Journal of Consumer Research

18 Articles

8 attitudes 8 persuasion 6 persuasion (psychology) 4 attitude certainty 3 attitude (psychology) 3 attitude change 3 attitude change (psychology) 3 attitude strength 3 behavior 3 consumer behavior 3 social influence 2 achievement 2 advocacy 2 belief & doubt 2 certainty 2 consumer attitudes 2 consumer psychology 2 open data 2 open materials 2 preregistered 2 receptiveness 2 uncertainty 1 COVID-19 1 COVID-19 pandemic 1 ambivalence 1 attitude sharing 1 attitude-behavior consistency 1 bias 1 brand choice 1 categorical perception 1 categorization (psychology) 1 cognitive dissonance 1 commitment (psychology) 1 comparison (psychology) 1 comprehension 1 conflict (psychology) 1 consensus 1 consensus (social sciences) 1 consumer conviction 1 consumer preferences 1 customer services 1 decision difficulty 1 decision making 1 everyday life 1 extremity 1 framing effects 1 group identification 1 group persuasion 1 health behavior 1 human information processing 1 influence 1 influence tactics 1 information processing 1 information resources 1 intentions 1 interruption 1 interruption (psychology) 1 involvement 1 likes & dislikes 1 liking 1 marketing 1 marketing & psychology 1 metaanalysis 1 negativity bias 1 norms 1 openness 1 opinion expression 1 optimal distinctiveness 1 optimism 1 perspective taking 1 positivity offset 1 possibility 1 potential 1 preferences 1 product management 1 psychology 1 questions 1 questions & answers 1 resistance 1 restoration 1 sensory perception 1 similarity 1 social consensus 1 source perceptions 1 thoughtfulness 1 uncertainty reduction 1 valence asymmetry 1 value congruence