List View
Showing 1 - 1 of 1 Records
![Miniature of The Impact of Consumer Multi-Homing on Advertising Markets and Media Competition](https://gsbpreserve.stanford.edu/templates/gsb/assets/img/offSitePublicationImage.jpg)
The Impact of Consumer Multi-Homing on Advertising Markets and Media Competition
- GSB Authors: Susan Athey
- Date: 2016-12-16
- Publication Type: Articles
- Publication: Management Science