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Psychological Ownership of (Borrowed) Money
- GSB Authors: Stephanie Tully
- Date: 2021-01-26
- Publication Type: Articles
- Publication: Journal of Marketing Research
Overcoming the 'Window Dressing' Effect: Mitigating the Negative Effects of Inherent Skepticism Towards Corporate Social Responsibility
- GSB Authors: Stephen Anderson-Macdonald
- Date: 2015-10-09
- Publication Type: Articles
- Publication: Journal of Business Ethics
Persuasion, Interrupted: The Effect of Momentary Interruptions on Message Processing and Persuasion
- GSB Authors: Zakary Tormala
- Date: 2015-05-28
- Publication Type: Articles
- Publication: Journal of Consumer Research
From Close to Distant: The Dynamics of Interpersonal Relationships in Shared Goal Pursuit
- GSB Authors: Szu-chi Huang
- Date: 2014-10-01
- Publication Type: Articles
- Publication: Journal of Consumer Research
Money in the Bank: Feeling Powerful Increases Saving
- GSB Authors: Jennifer Aaker
- Date: 2014-05-30
- Publication Type: Articles
- Publication: Journal of Consumer Research
Implications of Hyperbolic Discounting for Optimal Pricing and Scheduling of Unpleasant Services That Generate Future Benefits
- GSB Authors: Erica Plambeck
- Date: 2013-03-18
- Publication Type: Articles
- Publication: Management Science
How Happiness Affects Choice
- GSB Authors: Jennifer Aaker
- Date: 2011-12-13
- Publication Type: Articles
- Publication: Journal of Consumer Research
Inviting Questions
- GSB Authors: Uzma Khan | Zakary Tormala
- Date: 2011-09-03
- Publication Type: Articles
- Publication: Journal of Consumer Psychology