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Miniature of The Diffusion and Reach of (Mis)information on Facebook During the U.s. 2020 Election
The Diffusion and Reach of (Mis)information on Facebook During the U.s. 2020 Election
  • GSB Authors: Neil Malhotra
  • Date: 2024-12-11
  • Publication Type: Articles
  • Publication: Sociological Science
Miniature of People Who Share Encounters with Racism Are Silenced Online by Humans and Machines, but a Guideline-Reframing Intervention Holds Promise
People Who Share Encounters with Racism Are Silenced Online by Humans and Machines, but a Guideline-Reframing Intervention Holds Promise
  • GSB Authors: Jennifer Eberhardt
  • Date: 2024-09-09
  • Publication Type: Articles
  • Publication: Proceedings of the National Academy of Sciences
Miniature of The Effects of Facebook and Instagram on the 2020 Election: A Deactivation Experiment
The Effects of Facebook and Instagram on the 2020 Election: A Deactivation Experiment
  • GSB Authors: Neil Malhotra
  • Date: 2024-05-21
  • Publication Type: Articles
  • Publication: Proceedings of the National Academy of Sciences
Miniature of Between Brand Attacks and Broader Narratives: How Direct and Indirect Misinformation Erode Consumer Trust
Between Brand Attacks and Broader Narratives: How Direct and Indirect Misinformation Erode Consumer Trust
  • GSB Authors: Yu Ding
  • Date: 2023-10-23
  • Publication Type: Articles
  • Publication: Current Opinion in Psychology
Miniature of I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties
I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties
  • GSB Authors: Yu Ding
  • Date: 2023-03-14
  • Publication Type: Articles
  • Publication: Journal of Consumer Research
Miniature of Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to Covid Vaccines
Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to Covid Vaccines
  • GSB Authors: Susan Athey
  • Date: 2023-01-26
  • Publication Type: Articles
  • Publication: Proceedings of the National Academy of Sciences
Miniature of Online Conspiracy Groups: Micro-Bloggers, Bots, and Coronavirus Conspiracy Talk on Twitter
Online Conspiracy Groups: Micro-Bloggers, Bots, and Coronavirus Conspiracy Talk on Twitter
  • GSB Authors: Hayagreeva Rao
  • Date: 2022-10-26
  • Publication Type: Articles
  • Publication: American Sociological Review
Miniature of Freedom and Constraint in Digital Environments: Implications for the Self
Freedom and Constraint in Digital Environments: Implications for the Self
  • GSB Authors: Brian Lowery
  • Date: 2022-09-30
  • Publication Type: Articles
  • Publication: Perspectives on Psychological Science
Miniature of Regional Personality Assessment Through Social Media Language
Regional Personality Assessment Through Social Media Language
  • GSB Authors: Michal Kosinski
  • Date: 2021-09-18
  • Publication Type: Articles
  • Publication: Journal of Personality
Miniature of Firm Communication and Investor Response: A Framework and Discussion Integrating Social Media
Firm Communication and Investor Response: A Framework and Discussion Integrating Social Media
  • GSB Authors: Elizabeth Blankespoor
  • Date: 2018-05-26
  • Publication Type: Articles
  • Publication: Accounting, Organizations and Society
Miniature of Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook
Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook
  • GSB Authors: Harikesh Nair
  • Date: 2018-01-18
  • Publication Type: Articles
  • Publication: Management Science
Miniature of Does Online Word of Mouth Increase Demand? (And How?) Evidence from a Natural Experiment
Does Online Word of Mouth Increase Demand? (And How?) Evidence from a Natural Experiment
  • GSB Authors: Stephan Seiler
  • Date: 2017-09-28
  • Publication Type: Articles
  • Publication: Marketing Science
Miniature of Political Homophily in Social Relationships: Evidence from Online Dating Behavior
Political Homophily in Social Relationships: Evidence from Online Dating Behavior
  • GSB Authors: Neil Malhotra
  • Date: 2016-10-13
  • Publication Type: Articles
  • Publication: Journal of Politics
Miniature of Computational Personality Recognition in Social Media
Computational Personality Recognition in Social Media
  • GSB Authors: Michal Kosinski
  • Date: 2016-02-05
  • Publication Type: Articles
  • Publication: User Modeling and User-Adapted Interaction
Miniature of Optimization in Online Content Recommendation Services: Beyond Click-Through Rates
Optimization in Online Content Recommendation Services: Beyond Click-Through Rates
  • GSB Authors: Yonatan Gur
  • Date: 2015-09-23
  • Publication Type: Articles
  • Publication: Manufacturing & Service Operations Management
Miniature of Do Facebook Status Updates Reflect Subjective Well-Being?
Do Facebook Status Updates Reflect Subjective Well-Being?
  • GSB Authors: Michal Kosinski
  • Date: 2015-07-01
  • Publication Type: Articles
  • Publication: Cyberpsychology, Behavior, and Social Networking
Miniature of Automatic Personality Assessment Through Social Media Language
Automatic Personality Assessment Through Social Media Language
  • GSB Authors: Michal Kosinski
  • Date: 2014-11-03
  • Publication Type: Articles
  • Publication: Journal of Personality and Social Psychology
Miniature of Participant Recruitment and Data Collection Through Facebook: The Role of Personality Factors
Participant Recruitment and Data Collection Through Facebook: The Role of Personality Factors
  • GSB Authors: Michal Kosinski
  • Date: 2014-09-22
  • Publication Type: Articles
  • Publication: International Journal of Social Research Methodology
Miniature of The Role of Dissemination in Market Liquidity: Evidence from Firms' Use of Twitter™.
The Role of Dissemination in Market Liquidity: Evidence from Firms' Use of Twitter™.
  • GSB Authors: Elizabeth Blankespoor
  • Date: 2014-01-01
  • Publication Type: Articles
  • Publication: The Accounting Review
Miniature of What Marketers Misunderstand About Online Reviews
What Marketers Misunderstand About Online Reviews
  • GSB Authors: Itamar Simonson
  • Date: 2014-01-01
  • Publication Type: Articles
  • Publication: Harvard Business Review
Miniature of How Does the Variance of Product Ratings Matter?
How Does the Variance of Product Ratings Matter?
  • GSB Authors: Monic Sun
  • Date: 2011-12-02
  • Publication Type: Articles
  • Publication: Management Science
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21 Articles

2 Facebook 2 big data 2 consumer engagement 2 content moderation 2 disclosure 2 internet marketing 2 language 2 machine learning 2 measurement 2 personality assessment 2 user-generated content 1 COVID-19 1 COVID-19 vaccine 1 Cristobal Young 1 D83 1 EdgeRank 1 G14 1 G41 1 Instagram 1 M41 1 News Feed algorithm 1 Twitter 1 acquisition of data 1 advertising 1 advertising content 1 affordances 1 algorithmic bias 1 anonymity 1 autonomy 1 behavioral reinforcement 1 bid-ask spread 1 big five personality 1 book sales & prices 1 brands 1 business 1 business communication 1 business research 1 click through rate 1 cognition 1 collective behavior 1 college students 1 computational linguistics 1 computational social science 1 conspiracy theory 1 consumer behavior 1 consumer preferences 1 consumers 1 consumers' reviews 1 content engineering 1 content marketing 1 culture 1 customer satisfaction 1 data-driven optimization 1 demography 1 digital marketing 1 digital technology 1 dissemination 1 dynamic assortment selection 1 dynamics 1 echo chambers 1 economic demand 1 economic opportunities 1 election 1 elections 1 facebook 1 fake news 1 feature analysis 1 firm communication 1 human Influenza 1 individual investors 1 influencers 1 information asymmetry 1 information transmission 1 instagram 1 internet advertising 1 internet content 1 internet surveys 1 investor response 1 knowledge transfer 1 liquidity 1 market positioning 1 market segmentation 1 market share 1 marketing 1 marketing communication 1 marketing research 1 marketing strategy 1 media use 1 memory 1 meta-analysis 1 microblogging 1 microblogs 1 misinformation 1 misinformation consequences 1 model-based reasoning 1 multivariate regression 1 natural experiment 1 natural language processing 1 natural language processing (NLP) 1 networks 1 online comments 1 online services 1 path data 1 personality 1 personality studies 1 polarization 1 political participation 1 prediction 1 prediction models 1 privacy 1 product attributes 1 product positioning 1 product quality 1 product ratings 1 psycholinguistics 1 public health advertising 1 race 1 randomized experiment 1 ratings 1 recommendation systems 1 recruitment techniques 1 reputation 1 selection 1 self 1 self-expression 1 social media in business 1 social media research 1 social network 1 social networking (online) 1 social networking sites 1 social networks 1 social ties 1 standard deviations 1 target marketing 1 television programs 1 toxicity classification 1 trust 1 twitter 1 user generated content 1 users 1 validity of statistics 1 well-being 1 word of mouth 1 word of mouth advertising 1 word-of-mouth communication